Supporting Museum, Heritage & Cultural organisations with
Supporting Museum, Heritage & Cultural organisations with
impactful research
impactful research




At Research That Matters, we make research easy, useful and genuinely rewarding for cultural organisations.
At Research That Matters, we make research easy, useful and genuinely rewarding for cultural organisations.
1
Need to understand your audiences and visitors, but have difficulty prioritising the time?
2
Identify effective, impactful evaluation tools to support your delivery that move the dial.
3
Build alignment, make connections and inspire better ways to reach your strategic goals.
4
Focus on what matters, and run studies that make a difference.
We help you focus on what matters, with practical insights that spark action and get your team aligned on what to do next.
We help you focus on what matters, with practical insights that spark action and get your team aligned on what to do next.
We have over fourteen years of experience working with museums, heritage and cultural organisations including…
We have over fourteen years of experience working with museums, heritage and cultural organisations including…
Inspiring teams
we've worked with



Whether you’re planning something new or reflecting on what’s already out there, we’ll help you get the insight you need.
Whether you’re planning something new or reflecting on what’s already out there, we’ll help you get the insight you need.
Formative and Summative Evaluation
Shape and assess exhibitions, programmes and strategies with evidence that supports learning, engagement and impact.
Audience Insight and
ConsultationUnderstand who your audiences are, what they need, and how they experience your offer – helping you design with confidence and purpose.
Community-Centred Research
Collaborate with communities to co-create inclusive and relevant cultural experiences, grounded in dialogue and trust.
Formative and Summative Evaluation
Shape and assess exhibitions, programmes and strategies with evidence that supports learning, engagement and impact.
Audience Insight and
ConsultationUnderstand who your audiences are, what they need, and how they experience your offer – helping you design with confidence and purpose.
Community-Centred Research
Collaborate with communities to co-create inclusive and relevant cultural experiences, grounded in dialogue and trust.
Formative and Summative Evaluation
Shape and assess exhibitions, programmes and strategies with evidence that supports learning, engagement and impact.
Audience Insight and
ConsultationUnderstand who your audiences are, what they need, and how they experience your offer – helping you design with confidence and purpose.
Community-Centred Research
Collaborate with communities to co-create inclusive and relevant cultural experiences, grounded in dialogue and trust.
Formative and Summative Evaluation
Shape and assess exhibitions, programmes and strategies with evidence that supports learning, engagement and impact.
Audience Insight and
Consultation
Understand who your audiences are, what they need, and how they experience your offer – helping you design with confidence and purpose.
Community-Centred Research
Collaborate with communities to co-create inclusive and relevant cultural experiences, grounded in dialogue and trust.
Our ethos & approach
Our ethos
& approach
Collaborative practice
We believe great research happens through genuine collaboration. By working openly and closely with our partners, we make sure everyone feels heard and invested in the process - helping studies lead to real understanding and meaningful change.
Inclusive evaluation & approach title goes here
We use creative, flexible methods to make taking part in research accessible for everyone. Our approach adapts to different audiences and needs, ensuring all voices are included and valued in the findings.
Bringing together audience and research expertise
We combine deep knowledge of museum and heritage audiences with over a decade of research experience. This combination helps us design studies that are fair, thoughtful, and truly reflect how people think, feel, and behave.
Partnering with experts
We collaborate with a wide network of specialists, critical friends and people with lived experience. Bringing the right voices into each project helps us deliver stronger insights and richer, more grounded research.
Insight into action
We don’t just hand over a report - we help you use it. By creating space to reflect and plan next steps, we make sure findings turn into clear, confident action.
Collaborative practice
We believe great research happens through genuine collaboration. By working openly and closely with our partners, we make sure everyone feels heard and invested in the process - helping studies lead to real understanding and meaningful change.
Inclusive evaluation & approach title goes here
We use creative, flexible methods to make taking part in research accessible for everyone. Our approach adapts to different audiences and needs, ensuring all voices are included and valued in the findings.
Bringing together audience and research expertise
We combine deep knowledge of museum and heritage audiences with over a decade of research experience. This combination helps us design studies that are fair, thoughtful, and truly reflect how people think, feel, and behave.
Partnering with experts
We collaborate with a wide network of specialists, critical friends and people with lived experience. Bringing the right voices into each project helps us deliver stronger insights and richer, more grounded research.
Insight into action
We don’t just hand over a report - we help you use it. By creating space to reflect and plan next steps, we make sure findings turn into clear, confident action.
Collaborative practice
We believe great research happens through genuine collaboration. By working openly and closely with our partners, we make sure everyone feels heard and invested in the process - helping studies lead to real understanding and meaningful change.
Inclusive evaluation & approach title goes here
We use creative, flexible methods to make taking part in research accessible for everyone. Our approach adapts to different audiences and needs, ensuring all voices are included and valued in the findings.
Bringing together audience and research expertise
We combine deep knowledge of museum and heritage audiences with over a decade of research experience. This combination helps us design studies that are fair, thoughtful, and truly reflect how people think, feel, and behave.
Partnering with experts
We collaborate with a wide network of specialists, critical friends and people with lived experience. Bringing the right voices into each project helps us deliver stronger insights and richer, more grounded research.
Insight into action
We don’t just hand over a report - we help you use it. By creating space to reflect and plan next steps, we make sure findings turn into clear, confident action.
Collaborative practice
We believe great research happens through genuine collaboration. By working openly and closely with our partners, we make sure everyone feels heard and invested in the process - helping studies lead to real understanding and meaningful change.
Inclusive evaluation & approach title goes here
We use creative, flexible methods to make taking part in research accessible for everyone. Our approach adapts to different audiences and needs, ensuring all voices are included and valued in the findings.
Bringing together audience and research expertise
We combine deep knowledge of museum and heritage audiences with over a decade of research experience. This combination helps us design studies that are fair, thoughtful, and truly reflect how people think, feel, and behave.
Partnering with experts
We collaborate with a wide network of specialists, critical friends and people with lived experience. Bringing the right voices into each project helps us deliver stronger insights and richer, more grounded research.
Insight into action
We don’t just hand over a report - we help you use it. By creating space to reflect and plan next steps, we make sure findings turn into clear, confident action.
Case Studies
Case Studies
Testimonials
Testimonials
“Research that Matters were incredible to work with. From the get-go, their comprehensive pitch demonstrated a deep and well-researched understanding of our project and our needs. At all times, communication was clear, open and concise, and they integrated extremely well into our team and ways of working.
We were extremely impressed with the breadth and depth of their research methods and comprehensive presentation, and as a result have a fantastic understanding of the impact of our programming. “
Conor O'Keeffe
Public Programmes, Natural History Museum
“Research that Matters were incredible to work with. From the get-go, their comprehensive pitch demonstrated a deep and well-researched understanding of our project and our needs. At all times, communication was clear, open and concise, and they integrated extremely well into our team and ways of working.
We were extremely impressed with the breadth and depth of their research methods and comprehensive presentation, and as a result have a fantastic understanding of the impact of our programming. “
Conor O'Keeffe
Public Programmes, Natural History Museum
“Research That Matters were easy (and nice) people to work with. They were thoughtful, thorough, and responsive to our needs. Steve and Emma’s flexibility provided timely input to decisions being made in other on-going projects.
They employed a varied mixed-method approach to achieve a detailed and evidenced understanding of the visitor experience, incorporating data from other teams in the Museum into their final report.
They provided clear and insightful feedback, including some uncomfortable truths we needed to hear. “
Dan Wormald
Senior Learning Advocate and Researcher, Natural History Museum
“Research That Matters were easy (and nice) people to work with. They were thoughtful, thorough, and responsive to our needs. Steve and Emma’s flexibility provided timely input to decisions being made in other on-going projects.
They employed a varied mixed-method approach to achieve a detailed and evidenced understanding of the visitor experience, incorporating data from other teams in the Museum into their final report.
They provided clear and insightful feedback, including some uncomfortable truths we needed to hear. “
Dan Wormald
Senior Learning Advocate and Researcher, Natural History Museum
“They skilfully orchestrate research initiatives and ensures that teams seamlessly integrate valuable insights into their work… an invaluable asset to any team striving for user-centered excellence.”
Jeanette Clement
Head of Design at UK Parliament
“They skilfully orchestrate research initiatives and ensures that teams seamlessly integrate valuable insights into their work… an invaluable asset to any team striving for user-centered excellence.”
Jeanette Clement
Head of Design at UK Parliament
“They listen carefully to understand what the business needs to know from audience research and their insights presentations pack a punch - exactly what's needed to turn heads and make things happen in the corporate environment.”
Jess Shiel
Director of News Products at Reach plc
“They listen carefully to understand what the business needs to know from audience research and their insights presentations pack a punch - exactly what's needed to turn heads and make things happen in the corporate environment.”
Jess Shiel
Director of News Products at Reach plc
“Research that Matters were fantastic to work with from start to finish, from their tailored proposal, to maintaining research rigour and being very responsive and lovely to interact with throughout.
The findings and excellent playback were clear, comprehensive, and gave us a great steer on how to move forward. We very much hope to work with Steve and Emma again!”
Anna Jackson
Senior UX Researcher, Cambridge University Press & Assessment
“Research that Matters were fantastic to work with from start to finish, from their tailored proposal, to maintaining research rigour and being very responsive and lovely to interact with throughout.
The findings and excellent playback were clear, comprehensive, and gave us a great steer on how to move forward. We very much hope to work with Steve and Emma again!”
Anna Jackson
Senior UX Researcher, Cambridge University Press & Assessment
Our
boutique consultancy
boutique consultancy
is run by…


Emma
Taylor
Emma has a decade of experience leading audience engagement programmes in the cultural sector. Including the British Museum, Museum of London, Historic Royal Palaces and London Transport Museum.
She is passionate about helping cultural organisations understand and reach new underrepresented audiences through collaboration and partnerships.


Steve
Bromley
Steve is an experienced research leader, with over a decade of experience leading studies in the private and public sector.
Steve formed and led the first research team at UK’s Parliament, and for the UK’s largest commercial publisher. Steve has a long history of working on research in the cultural sector, and has written two bestselling user research books, and is enthusiastic about helping teams ensure their research studies are both impactful and inspiring.
Emma
Taylor

Emma has a decade of experience leading audience engagement programmes in the cultural sector. Including the British Museum, Museum of London, Historic Royal Palaces and London Transport Museum.
She is passionate about helping cultural organisations understand and reach new underrepresented audiences through collaboration and partnerships.

Steve
Bromley
Steve is an experienced research leader, with over a decade of experience leading studies in the private and public sector.
Steve formed and led the first research team at UK’s Parliament, and for the UK’s largest commercial publisher. Steve has a long history of working on research in the cultural sector, and has written two bestselling user research books, and is enthusiastic about helping teams ensure their research studies are both impactful and inspiring.
Steve & Emma are backed by a diverse group of friends who have been working together for years to run impactful qualitative and quantitative research.
Steve & Emma are backed by a diverse group of friends who have been working together for years to run impactful qualitative and quantitative research.
We’d love to work with you!
Please get in touch to request a quote for a project, inquire about a collaboration, or simply say hello.
Book a no-pressure initial consultation
or email emma@researchthatmatters.com
Experienced. Trusted. Human.
Based in Brighton
© Research That Matters 2025
We’d love to work
with you!
Please get in touch to request a quote for a project, inquire about a collaboration, or simply say hello.
Book a no-pressure initial consultation
or email emma@researchthatmatters.com
Experienced. Trusted. Human.
Based in Brighton
© Research That Matters 2025
We’d love to work
with you!
Please get in touch to request a quote for a project, inquire about a collaboration, or simply say hello.
Book a no-pressure initial consultation
or email emma@researchthatmatters.com
Experienced. Trusted. Human.
Based in Brighton
© Research That Matters 2025



